{"id":2587,"date":"2015-04-11T12:09:27","date_gmt":"2015-04-11T10:09:27","guid":{"rendered":"https:\/\/blog.uchceu.es\/marketing\/?p=2587"},"modified":"2017-11-28T18:00:00","modified_gmt":"2017-11-28T17:00:00","slug":"cadena-de-entrevistas-paco-suay","status":"publish","type":"post","link":"https:\/\/blog.uchceu.es\/marketing\/cadena-de-entrevistas-paco-suay\/","title":{"rendered":"Cadena de entrevistas con Paco Suay"},"content":{"rendered":"<p>La pasada semana fui entrevistado por Greta Rueda de Zenith Media en la <strong>cadena de entrevistas<\/strong> organizada por la Asociaci\u00f3n de Empresas de Comunicaci\u00f3n Publicitaria de la Comunidad Valenciana. Fue una gran experiencia donde estuvimos hablando sobre marketing, el futuro de la publicidad y como preparamos en la <a href=\"https:\/\/www.uchceu.es\/estudios\/grado\" target=\"_blank\">Universidad CEU Cardenal Herrera<\/a> a nuestros alumnos.<\/p>\n<p><iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/NrQF6bqPn64?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p>Quiero destacar las siguientes ideas de la\u00a0entrevista, pero no te la pierdas que son solo 16 minutos.<\/p>\n<ul>\n<li>El marketing es mucho m\u00e1s que grandes definiciones de gur\u00fas, algo m\u00e1s sencillo que simplemente eso, es <strong>una filosof\u00eda de trabajo<\/strong> dentro de la empresa por la que te enfocas totalmente para <strong>satisfacer las necesidades de los consumidores<\/strong>.<\/li>\n<li>El <strong>ABC del marketing<\/strong>:\n<ul>\n<li>A: <strong>escuchar<\/strong> al consumidor y hoy en d\u00eda hay una ventaja tremenda con las RRSS o lo que puede ser ese llamado el Marketing 2.0, a trav\u00e9s de facebook, de twitter y multitud de herramientas.<\/li>\n<li>B:\u00a0<strong>desarrollar cosas que sean \u00fatiles<\/strong> de verdad,\u00a0para que de verdad satisfaga una necesidad del consumidor.<\/li>\n<li>C:\u00a0<strong>comunicar<\/strong> muy bien qu\u00e9 hago y para que sirve.<\/li>\n<\/ul>\n<\/li>\n<li>Al final las <strong>marcas<\/strong> est\u00e1n en manos de los consumidores, ya no pertenecen a las propias empresas, ya no pertenecen a grandes holdings o grandes multinacionales sino que pertenecen directamente a los consumidores.<\/li>\n<li>El <strong>marketing es el hermano mayor de la publicidad<\/strong> y\u00a0\u00a0por ser el mayor tienes m\u00e1s responsabilidad.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2015\/04\/11053251_786843794738806_2436843450231052542_o.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2588\" src=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2015\/04\/11053251_786843794738806_2436843450231052542_o-650x650.jpg\" alt=\"Cadena de entrevistas\" width=\"650\" height=\"650\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La pasada semana fui entrevistado por Greta Rueda de Zenith Media en la cadena de entrevistas organizada por la Asociaci\u00f3n de Empresas de Comunicaci\u00f3n Publicitaria de la Comunidad Valenciana. Fue una gran experiencia donde estuvimos hablando sobre marketing, el futuro de la publicidad y como preparamos en la Universidad CEU Cardenal Herrera a nuestros alumnos. [&hellip;]<\/p>\n","protected":false},"author":102,"featured_media":2588,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[406],"class_list":{"0":"post-2587","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nuestros-profesores","8":"tag-aecpcv"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cadena de entrevistas con Paco Suay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.uchceu.es\/marketing\/cadena-de-entrevistas-paco-suay\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cadena de entrevistas con Paco Suay\" \/>\n<meta property=\"og:description\" content=\"La pasada semana fui entrevistado por Greta Rueda de Zenith Media en la cadena de entrevistas organizada por la Asociaci\u00f3n de Empresas de Comunicaci\u00f3n Publicitaria de la Comunidad Valenciana. Fue una gran experiencia donde estuvimos hablando sobre marketing, el futuro de la publicidad y como preparamos en la Universidad CEU Cardenal Herrera a nuestros alumnos. 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