{"id":2098,"date":"2014-10-21T11:55:08","date_gmt":"2014-10-21T09:55:08","guid":{"rendered":"https:\/\/blog.uchceu.es\/direccion-empresas-marketing\/?p=2098"},"modified":"2015-07-07T12:45:19","modified_gmt":"2015-07-07T10:45:19","slug":"evitando-el-pensamiento-magico","status":"publish","type":"post","link":"https:\/\/blog.uchceu.es\/marketing\/evitando-el-pensamiento-magico\/","title":{"rendered":"Evitando el pensamiento m\u00e1gico"},"content":{"rendered":"<p><a href=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/10\/Seth-Godin-e1413474896948.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2100 size-full\" src=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/10\/Seth-Godin-e1413474896948.png\" alt=\"Seth Godin\" width=\"173\" height=\"222\" \/><\/a>Hay una relaci\u00f3n que es f\u00e1cil de imaginar, pero realmente incorrecta: a menudo pensamos\u00a0que para hacer algo m\u00e1gico, necesitamos eventos m\u00e1gicos.<\/p>\n<p>La construcci\u00f3n de una nueva empresa es dif\u00edcil. La publicaci\u00f3n de un gran libro de\u00a0\u00e9xito es bastante dif\u00edcil. El lanzamiento de una organizaci\u00f3n no lucrativa es una tarea herc\u00falea.<\/p>\n<p>Pero si bien tu intenci\u00f3n es pura y tu objetivo es crear magia, el error m\u00e1s com\u00fan es creer que el mercado va a estar de acuerdo con tu buena intenci\u00f3n y apoyarte.<\/p>\n<p>Todas las grandes organizaciones hacen el cambio. El cambio es dif\u00edcil. El cambio necesita\u00a0tiempo. En la calle, la gente rara vez cuenta\u00a0a otras personas lo que han descubierto.<\/p>\n<p>Si montas un negocio y pretendes alcanzar al m\u00e1gico tendr\u00e1s que trabajar duro.<\/p>\n<p>Dedicado a los antiguos alumnos del M\u00e1ster de Marketing del CEU.<\/p>\n<p>Traducci\u00f3n de un post de Seth Godin.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hay una relaci\u00f3n que es f\u00e1cil de imaginar, pero realmente incorrecta: a menudo pensamos\u00a0que para hacer algo m\u00e1gico, necesitamos eventos m\u00e1gicos. La construcci\u00f3n de una nueva empresa es dif\u00edcil. La publicaci\u00f3n de un gran libro de\u00a0\u00e9xito es bastante dif\u00edcil. El lanzamiento de una organizaci\u00f3n no lucrativa es una tarea herc\u00falea. Pero si bien tu intenci\u00f3n [&hellip;]<\/p>\n","protected":false},"author":102,"featured_media":2100,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[552,324,346],"class_list":{"0":"post-2098","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-noticias-del-sector","8":"tag-posgrado","9":"tag-seth-godin","10":"tag-trabajo"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Evitando el pensamiento m\u00e1gico<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.uchceu.es\/marketing\/evitando-el-pensamiento-magico\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Evitando el pensamiento m\u00e1gico\" \/>\n<meta property=\"og:description\" content=\"Hay una relaci\u00f3n que es f\u00e1cil de imaginar, pero realmente incorrecta: a menudo pensamos\u00a0que para hacer algo m\u00e1gico, necesitamos eventos m\u00e1gicos. 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