{"id":1962,"date":"2014-07-11T13:37:13","date_gmt":"2014-07-11T11:37:13","guid":{"rendered":"https:\/\/blog.uchceu.es\/direccion-empresas-marketing\/?p=1962"},"modified":"2017-11-28T17:53:43","modified_gmt":"2017-11-28T16:53:43","slug":"las-100-campanas-de-marketing-mas-inteligentes-del-mundo","status":"publish","type":"post","link":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/","title":{"rendered":"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo"},"content":{"rendered":"<p>La consultora WARC ha realizado un ranking\u00a0de las 100 mejores campa\u00f1as\u00a0del mundo en base a su desempe\u00f1o en la eficacia y su competencia estrat\u00e9gica.<\/p>\n<p><a href=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1963\" src=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38-315x198.png\" alt=\"Vodafone Fakka\" width=\"315\" height=\"198\" srcset=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38-315x198.png 315w, https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38-768x484.png 768w, https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38-696x438.png 696w, https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png 1119w\" sizes=\"auto, (max-width: 315px) 100vw, 315px\" \/><\/a><\/p>\n<p>Se han analizado\u00a0\u00a01.773 ganadores de los premios individuales a trav\u00e9s de 75 concursos\u00a0de eficacia y estrategia \u00a0celebrados en todo el mundo.<\/p>\n<p>La metodolog\u00eda Warc 100 ha sido\u00a0desarrollada por\u00a0Douglas West, profesor de Marketing en el Kings College de Londres.<\/p>\n<p>And the winner is:<\/p>\n<h2 style=\"font-weight: 400;color: #0081c6\">Vodafone Fakka\u00a0Vodafone | JWT Cairo | Egypt | 101.6 points<\/h2>\n<p>El top ten est\u00e1 formado por:<\/p>\n<p>1. <strong>Vodafone Fakka<\/strong> Vodafone JWT Cairo Egypt Telecoms 101.6<br \/>\n2. <strong>Small Business Saturday American Express Digitas<\/strong>\/\u00a0Crispin Porter + Bogusky USA Financial Services 73.6<br \/>\n3. <strong>It&#8217;s More Fun in the Philippines<\/strong> Philippines Department of Tourism BBDO Guerrero Philippines Travel &amp; Tourism 61.0<br \/>\n4. <strong>Thank You, Mom Procter &amp; Gamble<\/strong> Wieden + Kennedy Portland USA Household &amp; Domestic 60.9<br \/>\n5. <strong>Overstay Checkout Art Series Hotels Naked Communications<\/strong> Melbourne Australia Travel &amp; Tourism 58.2<br \/>\n6. <strong>Daily Twist Oreo<\/strong> FCB\/360i USA Food 56.8<br \/>\n7.<strong> Smoking Kid Thai Health Promotion Foundation<\/strong> Ogilvy &amp; Mather Bangkok Thailand Govt &amp; Non-profit 54.9<br \/>\n8. <strong>Old Parts for New ORBIS International<\/strong> Ogilvy &amp; Mather Hong Kong Hong Kong Govt &amp; Non-profit 51.6<br \/>\n9. <strong>Real Beauty Sketches Dove<\/strong> Ogilvy &amp; Mather S\u00e3o Paulo Brazil Toiletries &amp; Cosmetics 48.9<br \/>\n10. <strong>Car Creation NRMA Insurance<\/strong> WHYBINTBWA Sydney Australia Financial Services 48.<\/p>\n<p>Por cierto, que no hay ninguna campa\u00f1a espa\u00f1ola. Una pena. \ud83d\ude41<\/p>\n<p>Puedes consultar el listado completo en este enlace.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La consultora WARC ha realizado un ranking\u00a0de las 100 mejores campa\u00f1as\u00a0del mundo en base a su desempe\u00f1o en la eficacia y su competencia estrat\u00e9gica. Se han analizado\u00a0\u00a01.773 ganadores de los premios individuales a trav\u00e9s de 75 concursos\u00a0de eficacia y estrategia \u00a0celebrados en todo el mundo. La metodolog\u00eda Warc 100 ha sido\u00a0desarrollada por\u00a0Douglas West, profesor de [&hellip;]<\/p>\n","protected":false},"author":102,"featured_media":1963,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[297],"class_list":{"0":"post-1962","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-noticias-del-sector","8":"tag-publicidad"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo\" \/>\n<meta property=\"og:description\" content=\"La consultora WARC ha realizado un ranking\u00a0de las 100 mejores campa\u00f1as\u00a0del mundo en base a su desempe\u00f1o en la eficacia y su competencia estrat\u00e9gica. Se han analizado\u00a0\u00a01.773 ganadores de los premios individuales a trav\u00e9s de 75 concursos\u00a0de eficacia y estrategia \u00a0celebrados en todo el mundo. La metodolog\u00eda Warc 100 ha sido\u00a0desarrollada por\u00a0Douglas West, profesor de [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog de Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MarketingUCHCEU\" \/>\n<meta property=\"article:published_time\" content=\"2014-07-11T11:37:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-11-28T16:53:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1119\" \/>\n\t<meta property=\"og:image:height\" content=\"705\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Paco Suay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/pacosuay?lang=es\" \/>\n<meta name=\"twitter:site\" content=\"@markertingUCH\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paco Suay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/\"},\"author\":{\"name\":\"Paco Suay\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/77e2533177413dceb3fa36f18c1503ad\"},\"headline\":\"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo\",\"datePublished\":\"2014-07-11T11:37:13+00:00\",\"dateModified\":\"2017-11-28T16:53:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/\"},\"wordCount\":238,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png\",\"keywords\":[\"publicidad\"],\"articleSection\":[\"Noticias del Sector\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/\",\"url\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/\",\"name\":\"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo\",\"isPartOf\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png\",\"datePublished\":\"2014-07-11T11:37:13+00:00\",\"dateModified\":\"2017-11-28T16:53:43+00:00\",\"author\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/77e2533177413dceb3fa36f18c1503ad\"},\"breadcrumb\":{\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage\",\"url\":\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png\",\"contentUrl\":\"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png\",\"width\":1119,\"height\":705},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/blog.uchceu.es\/marketing\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Noticias del Sector\",\"item\":\"https:\/\/blog.uchceu.es\/marketing\/category\/noticias-del-sector\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/#website\",\"url\":\"https:\/\/blog.uchceu.es\/marketing\/\",\"name\":\"Blog de Marketing\",\"description\":\"Universidad CEU Cardenal Herrera\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.uchceu.es\/marketing\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/77e2533177413dceb3fa36f18c1503ad\",\"name\":\"Paco Suay\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/40e6f817868aa0e952ed3010e8b1a454a8d8179a9cba06fc58d068be36fc78bb?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/40e6f817868aa0e952ed3010e8b1a454a8d8179a9cba06fc58d068be36fc78bb?s=96&d=mm&r=g\",\"caption\":\"Paco Suay\"},\"description\":\"Docente por vocaci\u00f3n. Economista y Doctor en Integrated Marketing Communications Profesor en la Universidad Cardenal Herrera CEU. 20 a\u00f1os de experiencia profesional en ventas, marketing y comunicaci\u00f3n.\",\"sameAs\":[\"https:\/\/www.uchceu.es\/directorio\/pacosuay\",\"https:\/\/x.com\/https:\/\/twitter.com\/pacosuay?lang=es\"],\"url\":\"https:\/\/blog.uchceu.es\/marketing\/author\/psuay\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/","og_locale":"es_ES","og_type":"article","og_title":"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo","og_description":"La consultora WARC ha realizado un ranking\u00a0de las 100 mejores campa\u00f1as\u00a0del mundo en base a su desempe\u00f1o en la eficacia y su competencia estrat\u00e9gica. Se han analizado\u00a0\u00a01.773 ganadores de los premios individuales a trav\u00e9s de 75 concursos\u00a0de eficacia y estrategia \u00a0celebrados en todo el mundo. La metodolog\u00eda Warc 100 ha sido\u00a0desarrollada por\u00a0Douglas West, profesor de [&hellip;]","og_url":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/","og_site_name":"Blog de Marketing","article_publisher":"https:\/\/www.facebook.com\/MarketingUCHCEU","article_published_time":"2014-07-11T11:37:13+00:00","article_modified_time":"2017-11-28T16:53:43+00:00","og_image":[{"width":1119,"height":705,"url":"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png","type":"image\/png"}],"author":"Paco Suay","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/pacosuay?lang=es","twitter_site":"@markertingUCH","twitter_misc":{"Escrito por":"Paco Suay","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#article","isPartOf":{"@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/"},"author":{"name":"Paco Suay","@id":"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/77e2533177413dceb3fa36f18c1503ad"},"headline":"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo","datePublished":"2014-07-11T11:37:13+00:00","dateModified":"2017-11-28T16:53:43+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/"},"wordCount":238,"commentCount":0,"image":{"@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png","keywords":["publicidad"],"articleSection":["Noticias del Sector"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/","url":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/","name":"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo","isPartOf":{"@id":"https:\/\/blog.uchceu.es\/marketing\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage"},"image":{"@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png","datePublished":"2014-07-11T11:37:13+00:00","dateModified":"2017-11-28T16:53:43+00:00","author":{"@id":"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/77e2533177413dceb3fa36f18c1503ad"},"breadcrumb":{"@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#primaryimage","url":"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png","contentUrl":"https:\/\/blog.uchceu.es\/marketing\/wp-content\/uploads\/sites\/29\/2014\/07\/Captura-de-pantalla-2014-07-11-a-las-13.29.38.png","width":1119,"height":705},{"@type":"BreadcrumbList","@id":"https:\/\/blog.uchceu.es\/marketing\/las-100-campanas-de-marketing-mas-inteligentes-del-mundo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/blog.uchceu.es\/marketing\/"},{"@type":"ListItem","position":2,"name":"Noticias del Sector","item":"https:\/\/blog.uchceu.es\/marketing\/category\/noticias-del-sector\/"},{"@type":"ListItem","position":3,"name":"Las 100 campa\u00f1as de marketing m\u00e1s inteligentes del mundo"}]},{"@type":"WebSite","@id":"https:\/\/blog.uchceu.es\/marketing\/#website","url":"https:\/\/blog.uchceu.es\/marketing\/","name":"Blog de Marketing","description":"Universidad CEU Cardenal Herrera","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.uchceu.es\/marketing\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/77e2533177413dceb3fa36f18c1503ad","name":"Paco Suay","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/blog.uchceu.es\/marketing\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/40e6f817868aa0e952ed3010e8b1a454a8d8179a9cba06fc58d068be36fc78bb?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/40e6f817868aa0e952ed3010e8b1a454a8d8179a9cba06fc58d068be36fc78bb?s=96&d=mm&r=g","caption":"Paco Suay"},"description":"Docente por vocaci\u00f3n. Economista y Doctor en Integrated Marketing Communications Profesor en la Universidad Cardenal Herrera CEU. 20 a\u00f1os de experiencia profesional en ventas, marketing y comunicaci\u00f3n.","sameAs":["https:\/\/www.uchceu.es\/directorio\/pacosuay","https:\/\/x.com\/https:\/\/twitter.com\/pacosuay?lang=es"],"url":"https:\/\/blog.uchceu.es\/marketing\/author\/psuay\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/posts\/1962","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/users\/102"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/comments?post=1962"}],"version-history":[{"count":0,"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/posts\/1962\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/media\/1963"}],"wp:attachment":[{"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/media?parent=1962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/categories?post=1962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.uchceu.es\/marketing\/wp-json\/wp\/v2\/tags?post=1962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}